Senior Market Research Analyst

US-VA-Reston
3 weeks ago
ID
20665
# of Openings
1
Category
Commercial (Sales & Client Insights)

Job Description

Job Title:  Consumer and Market Research Lead (Client Insights – Digital Payments)

Location:  Reston, VA

 

 

JOB FUNCTION:

 

The Consumer and Market Research Lead will form part of comScore’s Client Insights team in charge of delivering business and consumer insights within the Digital Payments industry (B2C & P2P). This role involves conducting market research, competitive intelligence, business analysis, behavioral and survey data analysis, data quality assurance and delivering compelling client presentations.

 

KEY SKILLS REQUIRED:

 

  1. Customer Research or Marker Research experience
  2. Competitive Intelligence
  3. Marketing Analysis
  4. Storytelling and Deck Building
  5. Data Analysis (heavy Excel skills required)
  6. Project Management
  7. Client-facing Presentations

 

The core objective of this role is to help leading Financial Services clients (Fortune 100 & 500) gain business value from comScore’s data by improving clients’ understanding of consumer behavior, competitors’ strategy/tactics, market fundamentals, and opportunities arising from new technology developments in the B2C and P2P Digital Payments industry.

 

You will work alongside our Analytics, Survey and Sales partner teams to deliver strategic consulting services to comScore’s clients, to expand client relationships and to grow revenue opportunities.

 

If you have a passion for business, marketing, consumer behavior and storytelling within the financial services industry, comScore provides a great opportunity to grow your career.

 
QUALIFICATIONS:

 

  • Bachelor’s Degree in Business, Marketing, or quantitative field.
  • 3-7 years of work experience in an analytical role (preferably involving business/financial analysis and consumer/market research).
  • Experience working in Financial Services, credit cards, payment networks, e-Commerce, m-Commerce and the Digital Payments industry (B2B & P2P) is a plus but not required.
  • Advanced Excel (Pivot Tables, lookup, etc.) and PowerPoint skills required.
  • Strong problem solving, communication and project management skills.
  • Team player willing to help others.
  • Excellent communication skills, both written and verbal. 

 

About comScore: comScore, Inc. (OTC: SCOR) is a leading cross-platform measurement company that precisely measures audiences, brands and consumer behavior everywhere. 

 

comScore completed its merger with Rentrak Corporation in January 2016, to create the new model for a dynamic, cross-platform world. Built on precision and innovation, our unmatched data footprint combines proprietary digital, TV and movie intelligence with vast demographic details to quantify consumers’ multiscreen behavior at massive scale. This approach helps media companies monetize their complete audiences and allows marketers to reach these audiences more effectively. With more than 3,200 clients and global footprint in more than 75 countries, comScore is delivering the future of measurement. For more information on comScore, please visit comscore.com.

 

EEO Statement: We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, disability status, sexual orientation, gender identity, age, protected veteran status or any other characteristic protected by law.

 *LI-NB1

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