• Campaign Analyst

    Job Locations US-IN-Evansville | US-IL-Chicago
    Posted Date 2 weeks ago(2 weeks ago)
    ID
    21343
    # of Openings
    1
    Category
    Data Analytics, Research & Product Operations
  • Job Description

    Job Title:       Campaign Analyst

    Location:       Evansville, IN or Chicago IL

     

    About This Role:

     

    Leads the best practices and quality execution of attitudinal and behavioral digital Ad Effectiveness studies. Acts as a liaison by building strong relationships with internal partners, clients and vendors. Key management responsibilities include driving the feasibility assessment, research tag implementation, and data review processes.

     

    What You'll Do:

    • Manages 40-100 small to medium projects
    • Collects project-specific information necessary to run Ad Effectiveness studies.
    • Communicates to internal teams and the client.
    • Monitors impression and complete validation performance towards established goals.
    • Troubleshoots tagging issues and implementation when necessary.
    • Leads and champions tagging efforts for internal teams and clients.
    • Troubleshoots implementation tagging issues and errors, consults with internal teams and clients to resolve issues.
    • Investigates questionable data and provides findings to internal teams and clients.
    • Builds strong day-to-day working relationships with entry and mid-level clients.
    • Leads client meetings; demonstrates comScore's products to clients and speaks confidently on data assessment methods.
    • Performs bug fix verification and validation and troubleshoots internal and external client issues.
    • Explains complex technical problems with advertising measurement systems to internal teams and clients.
    • Contributes new ideas to improve existing processes and process automation.

    What You'll Need:

    • Bachelors degree in marketing, quantitative, or media related studies.
    • Self-motivated, driven, able to work with little supervision.
    • A solid understanding and passion for the online environment is critical to your success at comScore.
    • Ability and willingness to take charge of own learning.
    • Strong communication skills including the ability to translate complex concepts into easy to understand and actionable tasks   .    
    • Candidates with SQL and related technical skills are preferred.

    About comScore

    At comScore, we’re pioneering the future of cross-platform media measurement, arming organizations with the insights they need to make decisions with confidence. Central to this aim are our people who work together to simplify the complex on behalf of our clients & partners. Though our roles and skills are varied, we’re united by our commitment to five underlying values: Integrity, Velocity, Accountability, Teamwork, and Servant Leadership. If you’re motivated by big challenges and interested in helping some of the largest and most important media properties and brands navigate the future of media, we’d love to hear from you.

     

    comScore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, comScore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and set-top box audiences and advertising at scale, comScore is the industry’s emerging, third-party source for reliable and comprehensive cross-platform measurement. To learn more about comScore, please visit comScore.com.

     

    EEO Statement: We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, disability status, sexual orientation, gender identity, age, protected veteran status or any other characteristic protected by law.

     

    To comply with federal law, comScore participates in E-Verify. Successful candidates must pass the E-Verify process after hire.

     

    *LI-ML1

     

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