• Associate Panel Marketing Analyst

    Job Locations US-VA-Reston
    Posted Date 3 weeks ago(9/26/2018 12:47 PM)
    ID
    21388
    # of Openings
    1
    Category
    Data Analytics, Research & Product Operations
  • Job Description

    Job Title: Associate Panel Marketing Analyst

    Location: Reston, VA

     

    About This Role:

     

    Reporting to the Director of Panel Support, the Associate Panel Marketing Analyst is responsible for supporting the panelist experience through online and mobile marketing initiatives to maintain comScore's worldwide research panels. This role will be critical in ensuring a consistent, streamlined experience for our global PC and mobile panel registration process and improving the retention of our existing members. Key responsibilities include email and content creation and management, implementation of loyalty programs, program analysis and other marketing initiatives.

     

    What You'll Do:  

    • Manage creative content for our panel websites, reward programs, emails, and apps
    • Responsible for consistency, process flow and accuracy of content, including coordinating translations as needed
    • Document critical business processes and flows
    • Develop and manage process to organize and maintain content
    • Manage relationship with select vendors
    • Collaborate with a variety of cross functional teams including Technology, Survey Operations, Legal, and Panel Science
    • Perform analysis on results of marketing initiatives executed
    • Support recruiting initiatives as needed

     

    What You'll Need:  

    • Bachelors degree in relevant field (Business, Marketing), 1-2 years’ experience supporting marketing initiatives a plus
    • Strong written and analytic skills
    • Highly organized, extremely detail-oriented, and able to multi-task in a fast-paced environment
    • Excellent communication skills and the ability to establish rapport via e-mail and phone conversations
    • Proficient in MS Office

     

    About comScore

    At comScore, we’re pioneering the future of cross-platform media measurement, arming organizations with the insights they need to make decisions with confidence. Central to this aim are our people who work together to simplify the complex on behalf of our clients & partners. Though our roles and skills are varied, we’re united by our commitment to five underlying values: Integrity, Velocity, Accountability, Teamwork, and Servant Leadership. If you’re motivated by big challenges and interested in helping some of the largest and most important media properties and brands navigate the future of media, we’d love to hear from you.

     

    comScore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, comScore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and set-top box audiences and advertising at scale, comScore is the industry’s emerging, third-party source for reliable and comprehensive cross-platform measurement. To learn more about comScore, please visit comScore.com.

     

    EEO Statement: We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, disability status, sexual orientation, gender identity, age, protected veteran status or any other characteristic protected by law.

     

    To comply with federal law, comScore participates in E-Verify. Successful candidates must pass the E-Verify process after hire.

     

    At this time, comScore will not sponsor a new applicant for employment authorization for this position.

     

    *LI-EB1

    *MSEB

     

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